DO GOOD, DO IT WELL* and share your story.

Veronique AA Lapeyre (aka PERO) is a strategy-led communications consultant helping purpose-driven organisations communicate with clarity, confidence and impact.

PERO work with charities, cultural and research institutions and commercial brands with a social mission to shape compelling narratives, build trust with stakeholders and respond effectively in moments that matter.

From long-term communications strategy, digital projects, impact and storytelling to crisis and reputation management, PERO brings structured thinking, cultural insight and sharp messaging to organisations working to create positive change. Based in Scotland and working across UK.

* Wise words from Mary Ward.

🌎PERO’s WORLD🌎

SERVICES

PERO offers a range of Business Services to support your project and organisational development.

Strategy and organisational development, strategic communications including crisis and reputation mangement.

Plus, more wholistic support with Equalities, Diversity and Inclusion (EDI) and organisational coaching.

COACHING

MirrorWaves Collective is here for the world's doers, thinkers and artists. Unearth your unique path in life, and be supported to nourish your own roots for growth . Explore Coaching & Self-Development packages.

PROJECT ZANANA

Project Zanana is a practice-led project by Veronique AA Lapeyre supporting BPOC artists and artsworkers in Scotland, and beyond.